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Professional background
Biography image

Kim SimSandell

Partnermoc.eniHnospmohT@llednaS.miK
Los Angeles

O 310.382.1309

Kim SimSandell

Partner

Focus Areas

  • Defended cosmetic client in threatened class action alleging that its branding constituted a false and deceptive claim about the origin of the product’s key ingredients in violation of the California Consumer Legal Remedies Act, False Advertising Law and Unfair Competition Law, resulting in voluntary withdrawal of all claims.
  • Defended clients in the personal care and food sectors against claims that products contained nonfunctional slack fill in alleged violaton of state and federal laws..
  • Defended client, a manufacturer and distributor of personal hygiene products, against consumer protection claims related to its marketing and use of organic cotton, resulting in withdrawal of claims.
  • Represented client against greenwashing claims related to use of recycling claims and chasing arrows symbol on plastic product packaging, resulting in withdrawal of claims.
  • Forced withdrawal of claims that clients engaged in deceptive advertising practices through the use of strikethrough pricing and alleged perpetual sales on its e-commerce website.
  • Successfully defended client in putative class action lawsuit alleging violation of the Telephone Consumer Protection Act (TCPA) through the sending of marketing messages through text messages during “quiet hours”, resulting in dismissal of action.
  • Defended clients against claims that their recurring product subscription services violated the California Automatic Renewal Law.
  • Represented cosmetic client against seller of diverted goods in federal court lawsuit for trademark infringement and unfair competition, resulting in stipulated judgment for permanent injunction, payment of attorneys’ fees and return of diverted goods by defendant.
  • Obtained a preliminary and permanent injunction against a competitor’s sale of a similar product in action for trademark infringement, trade dress infringement, trademark dilution and unfair competition.
  • Advised personal care and food clients on product labeling in compliance with Federal Food, Drug & Cosmetic Act and Fair Packaging and Labeling Act and related regulations.
  • Advised clients in a variety of industries on PFAS compliance, including cookware, textiles and personal care products.
  • Defended manufacturer of household products against claims that product labeling violated the Federal Trade Commission (FTC) Made in USA rule.
  • Represented a manufacturer and distributor of personal care products against a model’s claim for image misappropriation from use of his photograph on product packaging. After forcing the matter into arbitration and preventing costly discovery, damages were limited and a favorable settlement was obtained.
  • Resolved false advertising claims threatened by a putative class action plaintiff against manufacturer and distributor of hair care products without any payment or change to advertising.
  • Forced withdrawal of claim that client’s website violated the Americans with Disabilities Act and state and local civil rights laws due to alleged website accessibility barriers for blind and visually impaired users.
  • Defended against claims that email marketing violated the Florida Security of Information Act and Florida Stored Communications Act.Represented large hospital in class action arising from alleged data breach incident impacting protected health information in custody and control of business associate, including claims of negligence and intrusion upon seclusion.
  • Prepared a comprehensive product liability risk management assessment, including a product recall plan, for a manufacturer of commercial equipment in response to concerns about product safety.
  • Successfully resolved Proposition 65 Notices of Violation and lawsuits involving a wide range of consumer products.
  • Obtained favorable monetary settlement in action for bad faith breach of insurance contract against insurance company that had failed to defend client against intellectual property infringement claims.
  • Jury trial resulting in $6.2 million judgment for sales representative who was refused his commissions. Judgment upheld on appeal in the first California precedent confirming right to treble damages for breach of sales commission contract.
  • Represented a financial institution and its officers and directors in a complex action involving missing funds from electronic fund transfer transactions by a third-party payment processing company, resolving the claims using insurance proceeds.
  • Defended clothing wholesalers and resellers against claims of copyright infringement in fabric designs, resolving them at nuisance value.
  • Virtual Summit, Personal Care Products Council
  • Legal and Regulatory Conference, Personal Care Products Council
  • “Emerging Legal Issues,” Personal Care Products Council
  • “Cosmetic Regulations,” Beauty Marketing & Product Development, Fashion Institute of Design & Merchandising
  • “Cosmetic Guide to Labeling, Testing & Documentation,” Beauty Marketing & Product Development, Fashion Institute of Design & Merchandising
  • “Navigating Civil Regulatory Issues,” Beauty Industry Market Access (BIMA), Center for International Trade Development
  • “Collecting from Principals,” Electronics Representatives Association Southern California Owner’s Forum
  • “Introduction to Judicial Clerkships,” UCLA School of Law
  • Selected to Law360’s Cybersecurity & Privacy Editorial Board, 2026

Professional Associations

  • American Bar Association
  • Los Angeles County Bar Association

Community Activities

  • Volunteer, Attorney Mediator, Los Angeles Superior Court
  • Volunteer, American Youth Soccer Organization

Education

  • University of California, Los Angeles School of Law, J.D., 2007,

    managing editor, UCLA Entertainment Law Review

  • University of Southern California, B.A., 2004,

    with honors

Bar Admissions

  • California

Court Admissions

  • U.S. District Court for the Central District of California
  • U.S. District Court for the Eastern District of California
  • U.S. District Court for the Northern District of California
  • U.S. District Court for the Southern District of California
  • U.S. Court of Appeals for the Ninth Circuit